Step into any one of our cafés and your senses will be arrested by the robust and awakening scent of Italian coffee. Crown Coffee is the sole importer of Buscaglione Coffee, a high-quality espresso from a modern roastery in Rome, Italy, and has 3 outlets across the island in tech and innovation hubs like CT Hub 2, Singapore Institute of Technology (SIT) and DHL Innovation Centre.
Pioneering a technology-led concept that combines traditional Roman coffee served up through mobile coffee carts operated by Ella the Robotic Barista, Crown Coffee finds newer, smarter ways to bring great coffee to you.
Crown Group’s domain expertise in retail and key strengths in customer experience and automation, has put it in a position to become an IoT (Internet of Things) and digitalisation evangelist. Our mission is to digitalise traditional businesses through the use of cloud computing, facial recognition, data analytics, and artificial intelligence, to build intelligent systems for brick and mortar businesses to thrive in this digitalised world.
And while we’re doing it, also to put a great cup of coffee in every hand.
Here are Crown Coffee, we had a dream of creating mobile coffee carts that could bring our great coffee to places that needed it. In 2017, it was made a reality with the launch of Ella, the Robotic Barista, a 6-axis robot that was fully automated and housed on a cart with a production rate being 5x faster than any barista.
Launched at I0T Asia 2017, Crown Robotics deployed facial recognition software to recognise our customers. The idea is to ensure a consistent customer experience for a chain store. By using cloud computing, facial recognition and data analytics, we could scale our business and processes become smart and efficiencies were harnessed. As with IoT fashion, we believe in the integration of all devices, from coffee machines to the ovens, to the fridges and sensors on tables to track usage levels.
Since 2017, Ella the Robotic Barista and Crown Coffee’s mobile carts has been engaged at many esteemed events and expos, weddings and roadshows, and Crown Coffee is a licensed coffee caterer for Singapore Expo and Suntec Convention Centre.
If you’d like Ella the Robotic Barista at one of your events, or would like to have a Crown Coffee’s mobile cart stationed at your building or office, please send us your enquiry here.